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VogueVibes: Chic Fashion, Effortless Vibes.

VogueVibes:

Chic Fashion, Effortless Vibes.

Overview
VogueVibes

VogueVibes is a fashion e-commerce website designed to offer a sleek, modern shopping experience for fashion-forward individuals. With its wide range of clothing options, user-friendly interface, and streamlined checkout process, VogueVibes brings the latest trends directly to its customers' fingertips, providing a seamless, stylish online shopping journey.

Industry
E-commerce
Platform
Mobile App
Timelines
2 Month
Year
2024
Business Needs
Client Request

We need an online shopping platform that is visually engaging, easy to navigate, and enhances the overall shopping experience by providing personalized features like product recommendations and easy product filtering.

My Role

My focus was on creating a beautiful, intuitive, and responsive design by: Designing a visually appealing homepage with clear navigation and prominent product categories Developing smooth, easy-to-use product filters that help users quickly find the styles they love Optimizing product pages with high-quality visuals and important product details to drive conversions Implementing personalized shopping features, like product recommendations, to enhance the user journey Ensuring the design was mobile-friendly to provide a seamless shopping experience across all devices

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"We need a tool to manage tasks, resources, and communication across departments."
Alan schowler
Product Manager at AnyDay
Project
Problems
Solutions
1
Difficulty in Finding Products Many e-commerce sites have cluttered filters or complicated search options that make it hard for customers to find exactly what they’re looking for.
2
VogueVibes has a clean and simple filter system, allowing users to quickly narrow down their options based on size, color, category, price, and more.
1
Inconsistent Product Display Poor product images or lack of detailed information often leaves shoppers uncertain about their purchase.
2
Each product page on VogueVibes is designed with high-quality images and detailed descriptions, including size guides, fabric details, and other key specifications to give customers all the info they need to make confident decisions.
1
Limited Personalized Experience E-commerce sites often miss the opportunity to provide a personalized shopping experience.
2
VogueVibes integrates product recommendations based on users' browsing and purchase history, offering tailored suggestions that match their personal style.
Overview
Research Process

The research process is the foundation of any successful design project. By understanding the needs, challenges, and goals of both users and the business, we can create solutions that are both effective and impactful. This process involves a series of key stages that guide us toward a well-informed design.

Stages
SWOT analysis
Business Analysis
Map
User flow
Stage 3
Wireframe

In the wireframing stage, I create low-fidelity sketches or prototypes of key screens, focusing on layout, structure, and functionality without the distraction of visual design. This allows me to test and refine the user experience early on.

Stage4
Design System

In this stage, I build a design system that includes reusable components, style guides, and patterns. This ensures consistency across the product and makes future updates easier to manage.

Stage 3
Featured Pages

At this stage, I focus on developing and integrating the features defined in earlier stages, ensuring they function as intended and meet the user and business requirements.

Stages
SWOT analysis
Business Analysis
Map
User flow
Stage4
Handoff To Developer

The final stage involves handing off the design to the development team, providing them with all necessary assets, specifications, and guidelines to bring the design to life seamlessly.

Conclusion
Results

I worked hard to create a modern and user-friendly interface that allows restaurant owners to easily manage their reservations and orders. With Tabela, I have streamlined the ordering process, reducing wait times for customers and increasing efficiency for restaurant staff.

Since the launch, I have seen a significant increase in the number of restaurants using Tabela to manage their operations.

I'm proud to have contributed to the success of our clients and are committed to further improving the Tabela platform to meet their evolving needs.

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